CHARLOTTE, NORTH CAROLINA – January 22, 2009 – e-autobusiness, a leading provider of software and services to automotive retailers, today announced a strategic partnership with VTR Consulting, LLC, of Raleigh, NC. VTR will market and distribute the Aeros Software Suite to automotive retailers nationwide by bundling the applications with the numerous professional services currently offered to VTR customers.

e-autobusiness’ Aeros Software Suite provides web-based customer acquisition and retention solutions to automotive retailers, increasing top-line revenue and bottom-line profitability for every profit center in the dealership.

VTR specializes in defining the critical skills that every dealership employee must have, delivering training programs to build those skills, and measuring the short-term and long-term results. From showroom sales training and performance improvement, to call center management and Internet sales, and even “Safeguards” and ‘Red Flags” compliance implementation, VTR’s services have been successfully delivered to automotive dealerships throughout the United States.

“VTR’s success is attributable to the unique and refreshing methodology we use to help dealers improve their bottom line”, says Jim Vogel, VTR’s CEO. “When I started selling cars 30 years ago it was a completely different world. The evolution of consumer behavior and transaction transparency has been astounding. Dealers must have definable, trainable, measurable, and trend-able business processes in place to remain competitive in the first recession in the new millennium.”

A recent large-scale survey of customer loyalty cited that “future opportunities for competitive differentiation will be found in the people and service aspect of the customer experience” and less in technology and products. “To paraphrase… while a vehicle that can park itself is a feature that the factory might feel consumers don’t realize they need yet, what every consumer will tell you they want is a dealer that better understands and addresses his needs” states Christian Thornton, Managing Director at e-autobusiness. “It’s the customer experience today that influences present and future customer behavior towards your dealership.”

“Success with CRM is where talent meets consistent and disciplined business process. And CRM is not a product or application; it’s a retail business strategy” comments Mr. Thornton. “e-auto’s mandate is to provide retailers with world-class, easy-to-use tools to maximize customer acquisition and retention. VTR’s unique services focus on a dealership’s business processes and the human resources that define what we call the ‘Road to the Customer Relationship’. Together e-auto and VTR will be helping dealerships align their talent with the best practices necessary to boost profitability and month-over-month growth.”

About e-auto (www.eautobusiness.com)
Based in Charlotte, NC with hundreds of dealers in 15+ states across the country, e-auto is revolutionizing Customer Relationship Management (CRM) for automotive retailers by delivering blended customer acquisition and retention solutions to retailers nationwide. With our proprietary Crawl, Walk, Run™ design & deployment methodology, dealers experience bottom-line results in Sales, Service, F&I, Special Finance, and Parts. The company’s solution portfolio includes the Aeros Software Suite for web-based CRM-Internet Lead Management (ILM)-BDC control, Text Messaging marketing, call center & outsourced BDC services, outsourced lead management services, lease & retail Desking, Bullseye for targeted email & electronic marketing, electronic media, direct mail fulfillment, data hygiene services (i.e. NCOA, email append, etc.), and performance training & consulting services.

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Media Contact:
Christian Thornton
e-autobusiness
+ 1-704-246-1640, or cthornton@eautobusiness.com